About Baldwin Davis Group

Frances Davis Baldwin, RN, MSN

Frances Davis Baldwin, a co-founder of Baldwin Davis Group, with her husband Garza, is a leadership coach helping managers and executives broaden and deepen their leadership capabilities. Frances has worked in healthcare and related industries for over 35 years.

Frances Davis Baldwin

As a practicing RN at Mission Hospital in Asheville, NC, at Memorial Sloan Kettering Cancer Center in New York City, and with private physicians, she has served patients and their families in a variety of settings, including pediatrics, cardiac rehab, geriatrics, and medical/surgical units. Frances has served on the faculty of several community colleges in North Carolina and South Carolina, including Horry Georgetown Technical College, which named her Outstanding Technical Educator of the Year in 2001.

As a manager, consultant, and coach, Frances has helped guide others in meeting and exceeding organizational expectations, using sound assessments and proven approaches to improvement.

Frances earned her BSN from the University of North Carolina and her Masters in Nursing Administration from Duke University. She is also a graduate of Georgetown University’s Leadership Coaching Certificate Program. Frances is certified in the DISC personality assessment, Executive Assessment Institute’s Talent Management System® and The Leadership Circle® 360.

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Garza Baldwin, III

Garza Baldwin, III, a co-founder of Baldwin Davis Group with his wife Frances, works with leaders and leadership teams in a variety of settings, such as law, accounting, financial services, energy, government defense contracting, and not-for-profit organizations. Garza works with people in any setting who want to be better leaders — of their teams, divisions and organizations. He also works with clients who simply want to learn to become more effective leaders of their own careers. Clients who work with Garza often broaden their understanding of what great leadership and teamwork look like, which in turn helps them see more clearly the kind of leader and colleague they want to be. Garza supports his clients as they co-create and execute plans to accomplish their goals. Along the way, clients often learn to let go of old ways of thinking and acting and to adopt new perspectives and ways of showing up that reveal the best versions of themselves and help them reach their potential.

Garza Baldwin, III

Before becoming a leadership coach, Garza was a partner of Womble Bond Dickinson (US) LLP (formerly Womble Carlyle Sandridge & Rice, LLP), a leading Southeastern law firm. A business lawyer, he was listed in several editions of Best Lawyers in America, North Carolina Super Lawyers and Chambers USA and was rated AV Preeminent by Martindale-Hubbell. Garza counseled business clients of the firm for over 30 years, including many public companies and their senior management and boards of directors. He also led his firm’s multi-office corporate practice group and took a leading role in the establishment of the firm’s Charlotte and Washington, DC offices.

Garza is a 1973 graduate of the University of North Carolina at Chapel Hill, a 1978 graduate of Wake Forest University School of Law and a 2010 graduate of the Georgetown University Leadership Coaching Certificate Program. He is certified in The Leadership Circle® 360 and the WorkPlace Big Five Profile® personality assessment.

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